What is the Podia platform? How can it help you grow your business and reach more people?
When you are looking for a platform to develop your business, you need to make sure that you choose the right platform to promote your products well.
If you do not have a good platform to use, you might find it difficult to make your products available to your potential customers and promote your products.
So, what sort of platform should you be using for your digital products?
This Podia review will explain the best products to sell on Podia to set up a good base for your business.
Find out what you should sell on Podia to make the most out of the platform and give your customers a great experience!
Table of Contents
What is Podia?
Podia is an online platform that you can use to sell online products and coaching. It allows you to host your courses, digital products, or services and reach your potential customers.
The idea behind the Podia platform is to provide an easy-to-use platform that helps you focus on your business instead of spending time trying to solve tech issues.
Podia includes a website builder that makes creating your website a very simple process. And from the website you create in Podia, your users can purchase your products and can access them.
Podia is an all-in-one platform tailored to course creators and allows you to create an experience for your users that fully matches your brand.
With Podia website builder you can:
- Manage the pages of your website.
- Add products and courses to it.
- Manage course content.
- Create and customize landing pages for your products.
- Test how your website is displayed on mobile, tablet, and desktop.
Basically, everything you need to make your products available to your potential customers and to explain to them why they should buy your products.
And now that we have explained what Podia is we will look at what are the best products to sell on Podia.
Here you can see a demo site built with Podia. This will give you a very good idea of what you can build with it.
What Can You Sell On Podia?
If you would like to sell digital products, you may be curious as to what the best products to sell on Podia are.
To understand what you can sell on Podia let’s access the Products section in Podia and then click on “New Product”.
You will see the following options:
- Online course: with a built-in course builder you can create professional courses and include lessons with multiple media types to create a great experience for your customers.
- Digital download: easily create a sales page that helps you sell any type of file (e.g. templates, video files, audio files, and spreadsheets).
- Webinar: run your own Zoom or YouTube webinars and sell access to them through your Podia site.
- Bundle: create new offers for your potential customers or existing customers by bundling existing products for a new price.
- Coaching session: provide a place where people can book and pay for one-to-one sessions with you.
As you can see Podia provides so many options for you. It supports the growth of your business by helping you sell so many different types of products with just a few clicks.
And in Podia you can even create your own community to engage at a deeper level with people who learn from you.
A great platform!
Digital Product Ideas
Now that we have covered what Podia is, let’s find out more about some ideas of products you can sell on Podia.
I will link each product idea to the type of products you can create in Podia.
1. Templates (Podia Digital Download)
If you are an author, copywriter, or entrepreneur who has been using a certain template that has been working well for you, it might be an idea that you think is worth sharing.
To do this, you can sell it as a template that customers can download and then use themselves.
You can do this with more than one template as you can share the tools that help you succeed.
2. Guides (Podia Digital Download)
Guides are an excellent product to sell as they can teach people step-by-step processes to help them with their business ideas.
You can include a combination of written instructions and visual aids to help people understand the guides better, which will make them more popular for people to read.
3. Ebooks (Podia Digital Download)
Ebooks are also valuable to sell as the only part of creating them that is time-consuming is the creation.
You do not need to pay extra for delivery or shipping fees, which gives you more time to develop other ideas.
You can choose the length of the Ebook that you want to sell and can work on adding upgrades or new content to sell alongside it.
4. Documents (Podia Digital Download)
Documents can mean a range of different things such as quizzes or assessments, but they are things that your target audience can use.
If the documents can be used for education or entertainment purposes, then there is the opportunity to sell them as products.
By beginning with selling this content for free, you will be able to build up your customer base.
5. Courses (Podia Online Course)
The online learning industry keeps growing year after year.
Creating an online course about a topic you are an expert in is the perfect way to create something that gives huge value to your audience.
The main aim of Podia as a platform is to create and sell online courses and digital assets. This is a great way to create a great experience for students who go through your courses.
6. One-to-One Sessions (Podia Coaching Session)
And, what if you don’t have your digital course to sell yet?
This is not a problem considering that you can still sell your expertise using one-to-one sessions. This allows you to monetize your business immediately and also to start building knowledge about what your audience wants.
One-to-one sessions will give you an understanding of what you could include in a digital course because it’s something your users request over and over.
Why Selling Digital Products is Important For Your Business?
Scale Your Business
As digital products are a lot easier to manage than physical products, you can use your time to focus on scaling your business.
Physical products can take a long time to trade, which can affect your profit margins.
Being able to focus on other aspects of the business will help you develop on a larger scale quicker than if you were selling physical products.
Never Run Out Of Stock
Another issue with having physical products to sell is that there is a risk of running out of stock. This can result in angry customers that you can lose to competitors.
Instead, having a single digital file you can send to lots of customers is very easy to handle. This helps keep your business running and your customers happy.
You can reach a limitless amount of customers while selling digital products. You will find that your target market will keep growing over time.
With this business model, you can focus a lot more on expanding your customer base to generate more business.
Generate More Profit
Digital products allow customers to have easy access to their products and they can be sold in the long term, whereas physical products need to constantly be updated.
Due to this, overhead costs can give you an advantage as you will never need to worry about paying insurance, delivery fees, or inventory.
This means that businesses can keep most of their revenue as they earn a good profit by avoiding paying extra fees.
Who Usually Purchases Digital Products?
Digital products are purchased by a wide variety of people as they can be used in different situations. Businesses often purchase digital courses to increase the knowledge of internal employees.
They might also be interested in ready-made templates they can use in their own company to simplify existing processes.
Educators are also known to purchase digital products, especially educational content that helps them grow their expertise.
Finally, bloggers purchase digital products for content upgrades. This allows them to “upgrade” their blog posts so that readers can access additional information complementary to them.
Selling digital products helps bloggers take their websites to the next level and create an additional revenue stream for their business.
Consider Printable Products
Here is another aspect you can consider when creating your digital products…
When customers are shopping around for content like templates, guides, and documents, they may find themselves looking for physical copies.
By offering them printable digital products, you will be able to offer your customers the convenience of simply being able to print off the product from their computer.
This will expand your customer base and allow them to keep returning to your products. Your digital products will then get recommended, allowing you to keep producing more digital products to sell.
By offering printable digital products, you eliminate your competitors because you can easily create something unique that no one else offers.
And as shown in this article, you can use Podia to sell it to your potential customers in just a few clicks.
Podia FAQs
Now that we have covered a few digital product ideas I want to go through common questions users have about Podia.
Is Podia Easy to Use?
The Podia user interface is built to provide a very easy experience to users who see Podia for the first time.
When I started using Podia I found it extremely intuitive. I was able to build my course website and add products to it pretty much immediately without having to spend time watching tutorials.
Podia is built in a way that removes any tech challenges and helps you focus on the most important thing: make your products available and grow your business.
Does Podia Offer a Free Plan?
Podia offers a free plan you can use to start getting familiar with it. This will help you understand if Podia is the course creation platform for you.
You can find details about the Free Plan on the Podia pricing page here.
How Much Does Podia Cost?
You can find Podia’s pricing plans here.
Is Podia Good for SEO?
Building a website that is SEO friendly is definitely an important aspect to consider when choosing a website builder.
Podia allows you to modify Title Tags and Meta Descriptions on different pages of your website using the Podia Site Editor.
This will help you create a website that is optimized for SEO and has a higher chance to rank well on search engines.
Does Podia Include Video Hosting?
One of the great features of Podia as a course platform is that it includes unlimited video hosting as part of paid plans.
When creating your course in Podia you will be able to upload your videos and host them in Podia.
Podia doesn’t enforce any limits on video storage and bandwidth. This makes it a very cost-effective solution.
Does Podia Work Inside WordPress?
Podia doesn’t work inside WordPress, it is a separate platform you will access via a separate management dashboard.
Some Learning Management Systems (LMS) fully integrate with WordPress and you might think that this is a great feature and advantage.
But this will also make your WordPress blog slower, and site speed is becoming increasingly a critical factor for ranking higher in search engines.
Another aspect to consider is that if you also have to host videos on your WordPress blog, it might make your blog not only slower but also harder and more expensive to host and maintain.
That’s the reason I preferred not to pick an LMS that gets installed in WordPress and I have chosen Podia.
What Does Podia Integrate With?
Nowadays it is very common to use several tools to run different aspects of your business. For this reason, software integrations play a critical role in the platforms you use.
Podia provides a huge list of integrations that will give you all the flexibility you need:
- Email Service Providers (ESPs): ConvertKit, MailChimp, AWeber, Drip, ActiveCampaign, MailerLite, and GetResponse.
- Payment Processors: Stripe and PayPal.
- Analytics Platforms: GoogleAnalytics and HotJar.
- Webinar Platforms: Zoom and YouTube Live.
- Scheduling Tools like Calendly.
- Advertising Platforms
- Zapier Connections
And a lot more!
A full list of Podia integrations is available here.
Can I Use My Domain With Podia?
Using your own domain on Podia is definitely a great way to increase brand awareness amongst your audience.
Podia allows you to configure a custom domain for your Podia website. As part of the setup, you will have to configure a CNAME for your domain that points to Podia.
Can You Connect Podia to Stripe or PayPal?
Yes, Podia supports integrations with both Stripe and PayPal to process payments for the products you sell through the Podia platform.
You can link to Stripe and PayPal by accessing the section Settings -> Payments in the Podia user interface.
Can I Write Blog Posts on Podia?
Technically you could write blog posts on your Podia website by adding pages to it through the Podia website builder.
In practice, this might not be the best approach considering that Podia is designed to create a website that has the main purpose of making your digital products available to your audience.
A common approach is to use a platform like WordPress for your blog and Podia to sell your products or online courses. Your WordPress posts can then link to sales pages you create in Podia.
Podia also provides a way to integrate checkout forms into your own website.
Can I Create an Email Campaign in Podia?
With Podia you can create an email campaign to reach your audience. That’s because Podia includes an email marketing platform without having to pay for separate email marketing software.
Using the Podia email marketing component you can send broadcast emails and configure automated drip email campaigns.
Does Podia Include a CRM?
Podia doesn’t include a CRM but it can integrate with an external CRM like HubSpot.
Final Thoughts
In this article, we have learned what Podia is and what kind of products you can sell using this online course platform.
As discussed, there are many benefits to selling digital products. Saving on overhead costs, never running out of stock, not having to pay shipping fees, and being able to focus on scaling your business.
You can start with a simple template that you have designed and used in your own business. You can then sell it to other businesses to help them succeed, so you will form a respectable reputation.
Are you ready to start your online business with Podia?
Bonus read: as a content creator getting traffic to your content is one of the most important skills you need. Read this article to learn how to drive traffic to your site.
I’m a blogger and entrepreneur. I want to help you in your journey to build your business online.
