There are millions of blogs across the web covering any subject you can think of. But, what are profitable blog niches?
Some of these blogs attract a large audience and the owner of the blog can make money off its success.
So why not create your own successful blog?
Well first, it takes time…
A blog doesn’t just become an overnight success. It requires patience and dedication to gain a sizable audience.
You also have to understand how to monetize a blog…
To make a profit off your blog you need to take advantage of affiliate links, advertisements, selling products, and sponsorships to name a few.
The first step on this journey to start a blog is the selection of a blogging niche. If you want a profitable blog then you’ve got to choose a profitable niche.
Be aware, that you can choose any subject on this list, but if you aren’t passionate about it then that would show through your writing.
People want to read articles from people who know what they’re writing about and have a visible interest in the topic.
Below is a list of some profitable blog niches you can consider if you decide to start your blog.
Let’s find out the perfect niche for you!
Table of Contents
1. Blogging
Ironically blogs about blogging are highly sought after. Blogging has become a popular industry and everyone (you included) is looking into joining the trend.
When creating a blog in a very competitive niche like this one, think about focusing on 2-3 aspects of the blogging niche to get started. This will help you gain authority in those categories as a start and start ranking for some keywords.
Over time you can expand into more categories when the authority of your blog increases.
Monetization
Affiliate programs: Partner with companies that:
- Focus on blog hosting.
- Build tools that help bloggers with SEO and content optimization.
- Create tools to build sales funnels.
- Help bloggers build an audience with marketing platforms.
- Provide courses about blogging. These courses teach how to create a blog step-by-step and how to grow its traffic over time.
Trend
Interest over time Worldwide in the last 5 years for the search term “blogging”.
2. Crafting
From knitting to scrapbooking, taking up a new hobby is always something people are interested in pursuing. Especially hobbies they can do in the comfort of their own home.
This is a great niche if you are passionate about it considering that there are lots of people who want to learn the skill. At the same time, there are many crafting-related products you can promote in your articles.
Monetization
- Affiliate links – There are a lot of craft materials to recommend. You can also look for courses about crafting that offer an affiliate program.
- Products – Downloadable templates and tutorials. Also, creating your own crafting course can be a great move to increase your authority and build your community.
Trend
Interest over time Worldwide in the last 5 years for the search term “crafting”.
3. Digital Marketing
Let’s continue our niche ideas with Digital marketing blogs that can teach about the benefits of search engine optimization, and how social media influencers can promote businesses.
No matter how big or small businesses are, they always look for new ways to advertise their products. In fact, in 2022, searches for digital marketing services rose by 1,500%.
This is a very competitive niche considering that people who start a blog in the Digital Marketing space are usually experienced Digital Marketers.
So, only pick this niche if you are a marketing expert with a track record.
Monetization
- Adverts – Monetize all the topics covered in the blog using ads. Given the fact that this is a very lucrative industry, ad publishers will pay good money to place their ads on your website.
- Affiliate programs – Companies that focus on marketing and have useful products that help you reach a wider audience. There are lots of SaaS digital marketing tools available today and lots of those pay good affiliate commissions.
- Podcasts – In the last few years, there has been a huge increase in the number of podcasts. Digital Marketing podcasts are very popular and they represent another potential revenue stream due to sponsorships.
Trend
Interest over time Worldwide in the last 5 years for the search term “digital marketing”.
4. DIY
Are you passionate about DIY?
These stats show that the DIY market has been growing fast in the last few years and it’s forecasted to continue growing.
Not only is DIY a good skill to pick up, but it can also save people money in the long run. Articles can include something as simple as putting up shelves to home decor ideas.
One aspect that makes DIY the perfect niche for your blog is that not everyone has the skill set to do DIY.
So, if you have spent time learning DIY and building that skill over time, you will be able to write content with far better quality than someone who doesn’t have a strong DIY experience.
Due to your knowledge, you will be able to deliver value in your unique way and this will make a difference for your blog.
The biggest factor in the growth of a blog is the quality of content.
Monetization
- Affiliate links – People will buy the tools needed to work on their DIY projects. You can also promote courses in the DIY space as an affiliate.
- Products – Tutorial videos or idea books. If promoting someone else’s course as an affiliate is not enough for you, you can actually create your own course. This will definitely increase the revenue of your blog.
Trend
Interest over time Worldwide in the last 5 years for the search term “learn DIY”.
5. Entertainment
Another blog niche idea is the entertainment industry. This is one of the largest in the world so you know there is a market for it.
A popular blog subject is reviewing movies, TV shows, and music.
But don’t limit yourself to those, by being creative you can open up a lot more options. A simple one would be to link your content to merchandise related to popular movies.
If you have chosen this niche, before starting the blog spend some time brainstorming possible content categories and ways to monetize this blog.
Start by thinking about any entertainment products and services you have bought in the past
Monetization
- Adverts – Place ads on the content about movies and shows you’re reviewing. Explore different types of content to write. This will allow you to test the impact of the type of content on Ad revenue.
- Sponsors – People will sponsor you to talk about their show/music. Smaller shows should be willing to do that while your blog is in the initial phase. The more authority your blog gains the bigger shows you will be able to collaborate with.
Trend
Interest over time Worldwide in the last 5 years for the search term “best action movies”.
6. Fashion And Beauty
Do you want to blog about fashion and beauty?
If online influencers have shown us anything, it’s that there’s a way to make money in beauty and fashion.
Being such a generalized niche there are a lot of subjects to choose from such as haircare, skincare, and jewelry to name a few.
You can start by writing blog posts about products you have used and that you have been really happy about. Those blog posts will be in the form of product reviews that direct people to products to buy.
Also, make sure you create a good mix between product reviews and information content that answer common questions about fashion and beauty.
Remember that the first goal of your blog should be to help people. If you do that you will find ways to monetize your blog.
Monetization
- Affiliate links – The beauty industry is prime for affiliate links.
- Products – Makeup tutorials or physical products.
- Sponsors – Beauty influencers are frequently sponsored for product reviews.
Trend
Interest over time Worldwide in the last 5 years for the search term “anti aging cream”.
7. Health And Fitness
Let’s continue the list of profitable blog niches with one of the most popular types of blogs: fitness blogs.
People feel more comfortable working out at home and are looking for resources to achieve that.
Content can vary between yoga routines and marathon running tips so there’s plenty to write about.
In this niche, you will never run out of blog post ideas.
Also, this is a niche related to people’s health. This means search engines will also try to understand if you are an authority in the field (e.g. a doctor, a personal trainer, a dietician, etc…)
This is an SEO-related concept called EAT (Expertise, Authoritativeness, and Trustworthiness).
Monetization
- Affiliate links – From exercise equipment to athletic wear. There are also a lot of affiliate programs in this niche that promote courses.
- Products – Video workouts and online classes.
- Sponsors – From healthy food brands to weight loss products.
Trend
Interest over time Worldwide in the last 5 years for the search term “how to stay healthy”.
8. Parenting
Let’s change blog topic…
Sometimes known as ‘mommy blogs’ these blogs can also generalize into lifestyle blogs.
You can focus on pregnancy, child development, or even on the father aspect of parenting. Anything to make your lifestyle blog stand out in this saturated market.
Despite being a competitive market a parenting blog also offers lots of opportunities. Imagine how much content you can write about different stages of the parenting journey.
There is so much content you can create to cover every aspect of this niche.
Without considering the number of products you can promote over the years based on your personal experience as a parent.
You can also build trust and a community because people start seeing you as someone who knows the topic and can really help them with their struggles.
Monetization
- Affiliate links – Products for children and parents. There is a big number of affiliate networks with partners in this niche who are ready to pay you commission in exchange for customers.
- Products – Parenting books or seminars. You can also create your own course based on your experience and sell it on a course platform like Podia.
Trend
Interest over time Worldwide in the last 5 years for the search term “parenting”.
9. Personal Finance And Investing
Personal finance is obviously on the list of profitable blog niches.
Everyone is always looking for more ways to make/save money. Either through the growing rise of crypto and stock or simple budget management.
You can even offer advice on mortgages and student loans. As of 2021, finance bloggers earn a median income of $9,100 a month.
Is this a saturated niche?
It is definitely a very competitive niche and technically many niches could be considered saturated. That’s where your creativity and intuition come in.
Can you think about a different angle that can help you create a blue ocean within this niche?
If you are thinking to start a personal finance blog, consider the following ways of monetizing as a starting point.
Monetization
- Adverts – Placing Ads on your blog is one of the easiest ways to monetize your existing traffic. Also, considering that this is a niche in which people spend money, the EPMV (Earnings per Thousand Visitors) of your ads should be quite high.
- Affiliate programs – There are plenty of affiliate programs to join in this niche and they would usually pay very good commissions. That’s because these are personal finance or investing services for which people tend to spend more.
- Lead generation – It’s common to find good lead generation deals considering that a lead can be very valuable to a business in this niche.
Trend
Interest over time Worldwide in the last 5 years for the search term “long term investment”.
10. Pets
This is another profitable blog niche…
People are nuts about their pets. They will be willing to pay any money necessary to get the best advice.
Blogs about exotic pets are also popular since information about them isn’t as readily available as it is for cats and dogs.
If you are absolutely certain about starting a blog about pets, please make sure not to start a generic blog about every single pet.
Why?
Because it will get lost amongst the millions of pet blogs out there.
So, what’s the alternative?
Is there a specific pet you are really passionate about?
Create a blog focused on that specific pet. This will help you increase topic relevance for your blog and rank faster. That’s because search engines will recognize you as an authority in this very specific sub-niche.
The other advantage is that it will give you laser focus when researching and writing your content.
Monetization
- Affiliate links – There is an abundance of pet products to promote.
- Sponsors – Pet box subscriptions are a popular choice.
Trend
Interest over time Worldwide in the last 5 years for the search term “exotic pets”.
11. Recipes
Another popular niche is recipes…
Cooking blogs are becoming more and more popular because cooking is something that many people can start doing.
There is an unlimited supply of food blogs, but that doesn’t mean they don’t pull in the numbers.
Recipes are such a broad subject that you can get specific such as vegan and gluten-free or you can get creative to make your blog stand out.
Also, considering that the topic is very visual, plan to create videos you can embed in your articles to give a better experience to your readers.
Alongside your blog, you can create a YouTube channel under the same brand, then embed YouTube videos in your articles. This is extremely easy with blogging platforms like WordPress.
In 2021, on average food blogs make 42% of their income from adverts.
If you are thinking to start a food blog, below you can find some ideas for monetizing it.
Monetization
- Affiliate links – Unusual or unique kitchen gadgets are a popular choice.
- Products – Cookbooks are a great product to sell online.
- Sponsors – From food companies to kitchen appliances.
Trend
Interest over time Worldwide in the last 5 years for the search term “food recipes”.
12. Self-Care And Personal Development
People are more in tune with their mental wellness nowadays and are looking for advice online. Also, certain personal challenges are common to many people. That’s where a blog can really help people.
In your blog, you can share lessons you have learned from your personal experience and help people improve their life.
At the same time, to get traffic to your blog don’t write about any random topics that come to your mind.
Why?
Because to get traffic to your blog, you have to write about topics people are searching for. So, find out what people’s problems and questions are in this niche and write about those.
If you do that and you write great quality articles, the traffic will come.
Monetization
- Affiliate links – Anything from scented candles to coloring books can be considered beneficial to mental health. Also, the amount of courses in the personal development space keeps increasing year after year.
- Sponsors – Self-care and meditation apps are blowing up in recent years and want to get their name out there.
Trend
Interest over time Worldwide in the last 5 years for the search term “personal development”.
13. Technology
This niche can include gaming, programming, and smart home products. Technology is a rapidly expanding field to get involved with.
When picking a niche for your technology blog also consider how evergreen the content will be. This can be quite challenging in the technology space.
Here is what I mean by evergreen…
If you write an article about the way computers work the same content can stay relevant for a long period of time. That’s because even if computers get faster and better, some of the concepts about the way they work don’t change.
Now, if you write about a specific model of computer (e.g. to drive affiliate sales) then this content will become obsolete as soon as that model is discontinued. This means you will find yourself updating your existing content quite often.
So, be aware of this when choosing the right niche for you.
Monetization
- Affiliate links – We are more and more surrounded by technology in our life. This makes it pretty easy to find products to promote as an affiliate.
- Sponsors – Especially in gaming, companies will pay you to talk about their products.
Trend
Interest over time Worldwide in the last 5 years for the search term “smart home”.
14. Travel
Everyone’s goal is to see the world. Travel blogs have gained a huge following over time and offer city guides to local treasures.
This can be a good blog idea but you have to consider how to make your blog stand out by avoiding a generic travel blog.
Could you niche down and talk about a specific country (for example the country you are from. This could help you dominate that space.
Another option could be to cover specific types of holidays (e.g. mountain holidays) across multiple countries.
Be creative, and remember that the step of choosing your niche and sub-niches is extremely important because it has an impact on the future success of your blog.
So, take the time to go through it and analyze your competition instead of starting the first blog that comes to mind.
Travel bloggers earn a median income of $5,000 a month as of 2021.
Monetization
- Adverts – Either about the places you’re covering in your content or potential travel opportunities. Also, big Ad platforms for publishers like Ezoic automatically place ads on your articles without you having to choose the type of ad one by one.
- Affiliate revenue – Many companies in the traveling space offer affiliate commission for referring clients to them. One example is Booking.com.
- Products – In your travel blog you can sell anything from guidebooks to image galleries.
Trend
Interest over time Worldwide in the last 5 years for the search term “travel abroad”.
15. Weddings
If there is one thing people are willing to spend their money on, it’s their wedding.
From the ceremony to the honeymoon, there is always a business opportunity to monetize your blog.
The only aspect to consider is that the Customer lifetime value (CLV) for each customer would be quite short.
At the same time, you could think outside the box and come up with ideas to retain existing customers with other services they might need in the future after becoming a family.
Monetization
- Adverts – Catering and flower companies are a good advertising investment.
- Sponsors – Many companies try to target weddings since they’re a big-budget business.
- Services – You can also use your blog as a way to promote your services in this niche. Have a look at how many people offers wedding-related services on Fiverr.
Trend
Interest over time Worldwide in the last 5 years for the search term “wedding”.
Conclusion
It’s now your time to choose a niche!
In this article, we have covered some profitable blog niches you might be interested. This should give you some ideas if you are thinking of starting your own blog.
Does any of those blog niches fit your skillset or interest?
Good luck with your blogging journey!!
Bonus read: Here are a few questions to ask yourself before starting a blog.
I’m a blogger and entrepreneur. I want to help you in your journey to build your business online.
